Ostara Nutrient Recovery Technologies Partners with ICL Specialty
VANCOUVER, CANADA and AMSTERDAM, THE NETHERLANDS – October 26, 2018 – Ostara Nutrient Recovery Technologies Inc. (“Ostara”) announced today that it has entered into a long-term sales, distribution and strategic partnership agreement with ICL Specialty Fertilizers (“ICL”). Under the agreement, ICL will market and sell Ostara’s Crystal Green® phosphate fertilizer into the European Union, providing turf and lawncare professionals an enhanced efficiency phosphorus nutrition solution that is high-performing, sustainable and environmentally-responsible.
Crystal Green is sustainably-produced at 15 facilities worldwide using Ostara’s Pearl® technology and is the first and only continuous-release fertilizer to provide Root Activated™ phosphorus. Crystal Green contains virtually no cadmium or other heavy metals and its unique composition permits the release of phosphorus, nitrogen and magnesium, only in response to organic acids produced by growing roots. This unique mode-of-action ensure that essential phosphorus is consistently available for uptake when required for plant growth, which thereby reduces the environmental impact caused by excessive leaching and run-off of nutrients into adjacent waterways.
“It is more important than ever before to grow higher quality turf grass with lower inputs, and we at ICL- Specialty Fertilizers are dedicated to bringing new products and technologies to our global network that support this philosophy. Our partnership with Ostara provides ICL- Specialty Fertilizers access to a unique, clean, circular economy phosphorus source with a technology that has proven to give better rooting to turf grass than traditional phosphorus sources. As Phosphorus is recognized by the EU as a Critical Raw Material, ICL- Specialty Fertilizers is proud to use this clean Phosphorus source that is derived from functional recycling, thus supporting the circular economy” said Robert van Spingelen, Global Category & International Marketing Manager for Turf & Lawncare, ICL Specialty Fertilizers.
“ICL Specialty Fertilizers is a market leader in plant nutrition and Ostara is forging the path in resource recovery and reuse. Together we are excited to offer the European market a product that exemplifies the circular economy concept while also improving plant health. We have strong plant science and an environmental advantage. With the EU’s increased scrutinization of cadmium levels and other heavy metal concentrations in fertilizer, Crystal Green is uniquely positioned to benefit EU market participants and ICL is a natural partner to help Ostara expand its reach in these markets,” said Molly Biedenfeld, Vice President, Nutrient Market Development and Sales for Ostara.
Said Dan Parmar, President & CEO of Ostara, “We are very excited to partner with ICL Specialty Fertilizers and provide Ostara’s leadership in sustainably-produced phosphorous crop nutrition technology to their network of advanced dealers. Our relationship will provide turf and professional lawncare experts with an option to implement a high-performing phosphorus nutrient management program and we are very pleased that our option, Crystal Green, offers the added benefit of providing an environmental solution that helps protect our precious natural resources”.
About Ostara Nutrient Recovery Technologies Inc. & Crystal Green:
Ostara helps protect precious water resources by changing the way cities and industries manage nutrients in wastewater streams. The company’s Pearl® technology recovers phosphorus and nitrogen from wastewater streams and transforms these nutrients into Crystal Green®, a high-value, eco-friendly fertilizer. Crystal Green is the first continuous-release, granular fertilizer to provide Root-Activated™ phosphorus, nitrogen and magnesium (5-28-0 with 10%Mg) and is marketed through a global network to the turf, professional lawncare and agriculture sectors. Its unique Root-Activated™ mode-of-action improves crop yields, enhances turf performance and significantly reduces phosphorus tie-up, leaching, and run-off, thus protecting local waterways from nutrient pollution. Ostara currently has fifteen of its facilities operating throughout North America and Europe and four additional facilities are currently contracted for international locations. For more information, visit www.ostara.com and www.crystalgreen.com.
About ICL Specialty Fertilizers:
ICL Specialty Fertilizers is a global leader in plant nutrition. Everything they do is focused on one aim: making plants, crops and grass grow better. They leverage state-of-the-art precision nutrition and technologies to ensure maximum growth. The ICL commitment to a greener world spans the globe. They serve all the world’s green markets through their ornamental horticulture, specialty agriculture and turf & amenity divisions. Every day and around the world, ICL Specialty Fertilizer experts in the field work with end users to optimise plant nutrition and provide advice, know-how and expertise on location. This combination of world-class technology and a down-to-earth personal touch are the seeds of ICL Specialty Fertilizers’ success. For more information, visit www.icl-sf.com.
Ostara Nutrient Recovery Technologies Inc.
(612) 834 8685
ICL Specialty Fertilizers
Robert van Spingelen
office +31-418-655757 | mobile +31-651365375